Let me be honest: If you aren’t prepared to take the occasional risk in business, then you’re not suited to the life of business ownership.
Taking risks – investing time or money into something without certainty of a positive outcome – is the oxygen upon which business growth thrives.
I’m not encouraging you to be Risky, however. Adequate Risk Management ensures that the bets you place position you for most of the upside while being protected from the worst possible outcome.
So how do you do that in a colourful, and non-corporate, manner? Let me introduce you to the Business Risk Heat Map. I think you’ll actually enjoy mapping your business’s risks into this framework.