“Nobody can go back and start a new beginning, but anyone can start today and make a new ending”

– Maria Robinson

And we’re well and truly into another year. So where are you taking your business for the next 12 months or more to the point, where is your business taking you? Have you set goals? How will you know whether you’ve achieved them? Have you determined specific strategies to help you get there?

The pace and stresses of running a business day to day leave little time to take a step back, set goals, and design a map of how to achieve them, but that doesn’t mean you don’t do it. Yes, it takes time and effort, but if you don’t, experience shows that the chances of achieving growth are slim at best.


When setting goals they need to be SMART:

✔ Specific;

✔ Measurable;

✔ Achievable;

✔ Relevant; and

✔ Time-bound;


Tip: Review your business goals with your business advisor to ensure they’re SMART. If you don’t have anything to review, well then you know what to do…