Article originally published on the Elite Agent website.
I may not be across every technology opportunity in the industry, but I do see the impact it can have on a business.
More specifically, I see the impact technology changes can have on its bottom-line profitability.
If you can juggle the changes required to introduce new technology, the rewards can be huge. Get it wrong though and it will often do more harm than good. Visit my post on Elite Agent for the top five different ways I have seen technology impact an agency’s bottom line.