From Loyalty to Liquidity: The Urban List Journey

[ Susannah George on DEPOTnext 14 June ]
by Tyson Cobb Published

Susannah George is a digital marketer, entrepreneur and CEO of The Urban List – Australia and New Zealand’s #1 local lifestyle guide.

From humble beginnings, the Urban List is now one of Australia and New Zealand’s fastest-growing, most influential lifestyle destinations. 

What are the greatest lessons learnt as Susannah went through her business venture? What decisions did she make that drove the company off course? and what helpful insights does she have about the next big thing in digital?

Find out more from the video below

Tyson Cobb
read more by Tyson Cobb

Tyson Cobb is a B2B marketer, inbound marketing specialist and content marketing enthusiast. He has spent over 10 years in marketing and advertising, and has worked across many facets of strategic marketing and brand strategies. He has had the privilege of working with many Australian companies across a variety of industries including financial, entertainment, property development, hospitality and professional services. Tys now specialises in Inbound Marketing methodologies and marketing strategy in the B2B space.

As Director of businessDEPOT Marketing, Tys and his team help small to medium businesses by taking on the stresses of marketing and help move their business from where it is now, to where it needs to be.

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