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Let me tell you the story of Dan. Dan, and his wife Anne*, ran a building services company generating about $3 million in revenue each year. It wasn't more customers they were chasing - they just wanted a holiday.
But both they, and their sales team, were at capacity - it was next to impossible for them to step out of the business for anything more than a lunch break. So I worked with them on a project to source better clients.
In this week's Blackboard Fridays video, learn about the 3 ways we examined their client base to understand which source of new customers was most efficient, and how we changed their budget just a little to create the same amount of revenue in less time each week. I'll also share where Dan and Anne went on their holiday.
* Names changed so I can share their actual financial data
Take 5 minutes each week to focus on your business instead of dealing with the demands of working in it.