How to elevate your personal brand on LinkedIn

[ ... and how your company can leverage this ]
by Tyson Cobb Published

Thursday 28

January 16

7:00 am

For a 7:30 AM start, ending at 9:30 AM


Level 1, 27 James Street

Fortitude Valley

Register by

Wed 20 Jan

Tanya Williams and Melita Francis from Sofistika are bringing you a two hour Practical workshop that focuses on learning how to utilize LinkedIn, the power of your personal brand and how this translates into your work environment.

Level: Suitable for people that are currently on and using LinkedIn as a business platform.

Who should attend: Recruiters, sales professionals, anyone that wants to be seen as an industry leader in their field and wants to maximize their visibility and profile.

Event style: This is a hands on educational workshop limited to a small group so each participant gets maximum outcomes

What it is not: This is not a networking event where you listen to a panel or keynote speaker whilst enjoying some drinks.

Tools to bring: Bring your smart phone, tablet or laptop to be hands on during the workshop.


  • How to optimize your profile to maximize your visibility
  • How to create an internal employee engagement program
  • How to effectively use keywords within your profile and get indexing via Search
  • Tools to get you more ROI from LinkedIn as a social media platform

Ticket price: $149 per person excl GST

What to expect: Sofistika will do a personalised Digital Health Check prior to the workshop. The workshop content includes short videos, interactive polls, hands on learning activities for you to complete and Case Studies. 

Key Takeaways:

  • Improve your profile during the workshop
  • Understand how to better position yourself as an expert in your industry
  • Stand out from your competition
  • Get an ROI from your time spent on Linked In

Event Investment: $149 + gst Includes a light breakfast, 2 hour interactive workshop, hands on activities, Pre Workshop Digital Health Check, Takeaways post event

$10 from every ticket goes to One Girl as we are passionate about educating girls in 3rd world countries so they have more choices in life.

We love working with our Workshop partners in digital crime - businessDEPOT.

To Book: Email

Tyson Cobb
read more by Tyson Cobb

Tyson Cobb is a B2B marketer, inbound marketing specialist and content marketing enthusiast. He has spent over 10 years in marketing and advertising, and has worked across many facets of strategic marketing and brand strategies. He has had the privilege of working with many Australian companies across a variety of industries including financial, entertainment, property development, hospitality and professional services. Tys now specialises in Inbound Marketing methodologies and marketing strategy in the B2B space.

As Director of businessDEPOT Marketing, Tys and his team help small to medium businesses by taking on the stresses of marketing and help move their business from where it is now, to where it needs to be.

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