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Now, you're free to answer (hint: the correct answer is 10) but I'm not actually asking the question - instead this week I'm talking about *that* question, which may sound familiar. It's the key question in what's known as the 'Net Promoter Score' (NPS), an excellent way to distill feedback from your clients into meaningful data.
If winning more work from your existing clients, or more referrals from your existing clients (two of the 5 Attractants) is a focus, then NPS is probably part of the answer.
In this week's episode I talk about:
1. Why using NPS can increase your revenue
2. The 3 categories of clients you've created (with thanks to Customer Frame who recently did this for businessDEPOT), and
3. The incredibly simple way you can leverage this to generate more online reviews and higher search-engine ranking, turning a small number of happy customers into a large number of new and profitable ones.
Definitely worth 5 minutes of your Friday morning. Watch it all here.
Take 5 minutes each week to focus on your business instead of dealing with the demands of working in it.