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The journey of a business owner is undoubtedly an emotional roller-coaster. Survive long enough (and most companies don't) and your success and growth will be rewarded with the sensation that you are completely stuck in a brick wall with no hope of every moving through it.
Don't despair! This is the Step Up phase of the business lifecycle, and there are 3 priorities for a business feeling stuck to help them move through and become optimistic and hopeful once again. Watch this week's episode to learn what they are.
And as a reminder...
Every business moves through the same lifecycle. EVERY. Business. Understand the business lifecycle, as it applies to your business and where every one of your clients is situated, is so fundamental an entrepreneurial skill that the lifecycle sits atop 'The businessDEPOT Way' and was the topic of #BlackboardFridays Episode 1 way back in 2016.
We're currently diving deeper into each of the four phases in the lifecycle: Start Up, Scale Up, Step Up, and Sell Up.
Wherever you are in your business, one of these will have immediate relevance. If your clients are also business owners or businesses, then watching each of these will help you better understand, service, and sell to your customers.
Take 5 minutes each week to focus on your business instead of dealing with the demands of working in it.