The Necessity of a Counter-Cyclical Recession Response

[ Blackboard Fridays Ep. 111 ]
by Jacob Aldridge Published

Are we in a Recession yet? After all, there's plenty of good forecasters who are saying 2019 is the year.

Personally, I don't buy into all the doom and gloom - there are also plenty of forecasters who have predicted 7 of the last 2 recessions! I'm much more practical - if there's a small risk of a big economic downturn, what's the simple thing I can do to make sure my business and I are ready to respond?

Sound helpful for you? Then watch this week's episode where I walk through 5 of the most common mistakes founders and CEOs make with their business in a recession.

It turns out the natural reaction, driven by fear, causes an awful lot of the actual problems. Do the opposite (more or less, there's nuance in the video) and you'll be much better off.

Incidentally, most of these mistakes have corollaries in economic good times - that's the time when fear shows up looking like greed, and businesses grow on a foundation of fragility and failure.

So whether you're feeling sensible, or on top of the world, watch this week's episode here.

Blackboard Fridays has now released an impressive 100 Episodes. Your feedback continues to be excellent, so we want to know - how else can we help your business by going 'Beyond the Blackboard'? Click here to take the survey.


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Jacob Aldridge
read more by Jacob Aldridge

Over the past 12 years, more than 300 active growth businesses in Australia, the UK, and Asia-Pacific have worked with Jacob in his role as an international business coach, partner and advisor.

As the Head of Advisory at businessDEPOT, Jacob continues to work one-on-one with SME businesses and directors, while also leading the development of our Strategic Advisory services across Workshops, Group Programs, and Online business guidance.

Jacob's alumni clients and those who have attended his presentations describe him as the smart and quirky business guy who makes genuine change happen. He brings business experience that impacts both profit and valuation, plus a unique energy borne from the belief that business is best when it's fun.

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